How Much Does It Cost to Make a Video?
As a top video production company in Phoenix, DeCarlo Media often receives this question: How much does it cost to make a video? The answer varies greatly depending on several factors. Today, you can produce a short commercial or company overview video for as little as $1,500 when using templates and a one-person crew. However, the cost can increase based on your specific needs.
Factors That Affect Video Production Costs
Before discussing costs, it’s essential to clarify what you want your video to achieve. Here are some questions to consider:
- What is the video’s purpose?
- How long should the video be?
- Will it be live-action or animation?
- Do you require voice-over or on-camera talent?
- How many locations are needed, and how far are they?
- Is the video a simple interview, or does it involve actors, an elaborate set, and a large crew?
These variables significantly impact the final cost. Much like buying a car or house, the price of video production depends on the features and quality you need.
Different Types of Video Production and Their Costs
Some videos can be made with a mobile phone, which might be more suitable than using expensive camera equipment, depending on your audience and message. Other videos require advanced lighting, audio equipment, actors, and high-end cameras.
As a leading video production company in Arizona, we guide clients through these choices to find the best video type for their objectives. Our process starts with a free consultation to help you determine what you truly need.
General Pricing Guidelines for Video Production
For most professional videos, production costs rarely fall below $1,000. If your budget is less than this, you might consider creating the video yourself using readily available technology. For example, a two-minute slideshow with music and titles is something anyone can create on their laptop.
However, for a 30-second commercial involving a full day of shooting, voice-over or on-camera talent, professional background music, graphics, and advanced editing, prices start around $2,000. If your project includes complex graphics or requires more than a couple of days of shooting, the budget can begin at approximately $5,000.
DeCarlo Media’s Flexible Pricing Options
DeCarlo Media offers monthly retainer options that significantly reduce production costs for companies needing regular content. For a single TV commercial or company overview video, pricing typically ranges from $2,500 to $5,000. If your project involves computer animation, actors, or larger crews, production budgets usually start at $7,500 or more.
To provide an accurate estimate, a final script and a clear vision of your video are necessary. DeCarlo Media can assist with every aspect of video production, from concept development and scriptwriting to talent sourcing, shooting, editing, music selection, and computer animation.
Contact DeCarlo Media for Your Video Production Needs
If you’re looking for a reliable video production company in Phoenix, look no further than DeCarlo Media. Visit decarlomedia.com to see our portfolio, or call us today for a free consultation. Let us help you create compelling videos that achieve your business goals.